Red range is a long-established fodder supplier based in Kununurra Western Australia. They were after a fresh new looking logo designed which will be more contemporary and reflect the nature of their business. That is why we proposed the design. We use the initial letter “R”of both “red” and “range” as the base of the design. A little twist at the corner to give it a look of an animal which is highly related to what they do. We keep the overall look clean and modern.